... be different. Mr. Kim, who joined the company in 2008 as part of the corporate finance team, had no experience in marketing or branding prior to joining Hyundai, having previously worked as an engineer. "One day the CEO called me in and asked, 'You ...
http://blogs.wsj.com/korearealtime/2013/04/18/high-profile-marketing-propels-hyundai-card/?mod=WSJ_Opinion_LatestHeadlines
http://blogs.wsj.com/korearealtime/2013/04/18/high-profile-marketing-propels-hyundai-card/?mod=WSJ_Opinion_LatestHeadlines
