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Showing posts with label Social-Media Analytics Offer New Insight ... Show all posts
Showing posts with label Social-Media Analytics Offer New Insight ... Show all posts

Wednesday, April 17, 2013

Social-Media Analytics Offer New Insight ..

... on social-media conversations about one's business, also known as sentiment analysis, is several years old in the marketing world. "But now companies are using that same technology to look at sentiment from a risk perspective," explains Vikas ...

http://www3.cfo.com//article/2013/4/risk-management_cfo-cfo-big-data-risk-analytics-pwc-risk-in-review-sentiment-social-media-intellectual-property

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